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by Brittni Brown | November 16, 2015


Choosing to make a career out of your idea for a startup is a huge decision that should not be taken lightly. Startup success requires a unique idea, extensive dedication, and the business skills to make it happen. In fact, becoming the head of a new, growing company might call for more career skills than any other job out there. 

Running with Creative Ideas 

Creative ideas can strike anywhere. In fact, many students find start up success while they are still taking classes. Some famous examples include Steve Jobs, the co-founder of Apple, and Mark Zuckerberg, the founder of Facebook. Coming up with the basic idea for a new company may be the easiest aspect of kick starting your career, however, developing the model to actually get things up and running might be the most difficult. 

Once the idea is in place, the hard work begins. Much like becoming widely successful in most aspects of life, developing a company takes a lot of brainstorming and finding answers to tough questions. How will your business offer unique services that people want? How will you, as the leader, make financial ends meet and create a complete business plan that is ready to be executed? 

Planning the Next Move 

After some of the more difficult planning and financial questions are out of the way, it is time to move forward with making everything happen and implementing the business plan. As work gets under way, it is time to start thinking about business branding and building a name for your company. This is how customers will find you and eventually rate you, so it is imperative to get it right early on and handle your social engagements like a pro.  

As information and clients begin rolling it, it might be worth considering tools such as business analytics to get the most out your data and gain a competitive advantage in your market. Upwards of 54 percent of business professionals say that their companies need to be more analytics driven. Getting ahead of the game early on can help build a solid customer base, manage a tight budget, and help make future predictions about the market. 

Hiring the Right People 

Finally, as the company grows it will be important to make sure that you are taking the time to hire the right people. Finding a group of employees that meet the needs of the company, are enthusiastic about the direction, and work well together can be a tough combination, but it can be detrimental if the wrong individuals are brought on. As your business grows and you’ve officially settled into a career as a company CEO, the people you place in your company and delegate tasks to will continue to be of monumental importance.  

Opening a new business and gaining success is never easy. Coming up with the winning combination of creative ideas, business planning, and employees takes a significant amount of career skills. But with the right amount of determination and business know-how you will be well on your way to success in your new career as company CEO.  

About the author

Brittni Brown is a recent graduate of The College of Idaho; she currently works for a local marketing company. In her free time she enjoys a variety of outdoor activities including hiking, biking, and camping.