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Sprinklr

About Sprinklr

Sprinklr is a marketing company that offers a large suite of services and products that use enterprise software to streamline and connect a company’s marketing efforts, making them more efficient, unified, and effective. The firm successfully IPO'd in 2021.

The company provides a holistic approach to marketing that allows clients like McDonald’s, Microsoft, and Lenovo not only to create exciting marketing campaigns, but to see them through to their success. Sprinklr unifies these products and their impact through Core Platform, a software that offers “strong governance and privacy, helpful collaboration, sophisticated automation, and advanced AI capabilities” to help companies manage risk and increase efficiency.

Teams operate across five business lines:

  • Modern marketing (includes campaign briefing, planning, workflows, asset management, production, publishing, influencer marketing, etc.)
  • Modern advertising (budgeting, bidding, reporting, etc.)
  • Modern research (benchmarking, product insights, brand insights)
  • Modern care (customer service tools including case management and resource management)
  • Modern engagement (user generated content, publishing, distributed social)

Sprinklr works across a wide array of industries. Founded in 2009, the company proved itself quickly and gained clients like Cisco, Microsoft, and Nike within a year. These clients have stuck with Sprinklr for its consistent yet innovative marketing strategies and products. Not only does Sprinklr succeed with its clients, it engages in industry development and progress. The company was TikTok’s first advertising API partner. TikTok is one of the most influential social media platforms to date, and Sprinklr’s collaboration with it allows not only for its own service to be more robust and impactful, but for the marketing industry to grow and adapt to cultural and technological changes.

Employees boast a culture of kindness, teamwork, and passion that helps build a community and serves as the foundation for an epic team that can provide the best of the best in marketing software. “The Sprinklr Way” is what the company calls its approach to life and work; it puts an emphasis on kindness and compassion, while carrying on an attitude of ambition, fearlessness, and focus.

Sprinklr

29 W 35th St 7th Floor
New York, NY 10001
Phone: (917) 933-7800

Firm Stats

Employer Type: Public
Founder and CEO: Ragy Thomas

Major Office Locations

New York, NY
London, UK
Singapore