Davis+Gilbert is a midsize New York firm serving individual clients and businesses of all sizes. Though the firm offers a full range of corporate and litigation services, its bread and butter is in advertising, marketing communications, and media law.
Building on Where It Started
Davis+Gilbert’s reign as a top firm for advertising and marketing stretches back to 1934 when the firm structured the deal for the first advertiser-created broadcast program—a radio soap opera. The seed that was planted only grew from there. Today, Davis+Gilbert’s client list includes the likes of J.M. Smucker Company, Little Caesar’s, Resy, Nike and more.
Catchy Slogans Welcome
From counseling on promotions—think sweepstakes and digital marketing campaigns—to negotiating advertising deals to representing clients before the FTC and state Attorney General to handling talent agreements, Davis+Gilbert's experience runs the gamut. The firm has counseled clients on issues related to major advertising campaigns on platforms like NFL Fantasy Football, Rhapsody, ESPN, and the Olympics.
Davis+Gilbert frequently brings or defends disputes before governing bodies like the National Advertising Division of the Council of Better Business Bureaus (NAD), the Children’s Advertising Review Unit (CARU), the Federal Trade Commission (FTC), the Food and Drug Administration (FDA), the National Advertising Review Board (NARB), and TV network standards and practice groups. Through various proceedings, Davis+Gilbert has played a role in shaping major industry principles such as substantiation, the definition of “national” versus “local” advertisers, and critical demonstration for toy advertisers.
In addition to its top-notch advertising practice, Davis+Gilbert provides the full array of legal services to its clients, including real estate, corporate, labor and employment, benefits and compensation, litigation, privacy and data security, intellectual property and media, insolvency and finance, and private client services. Clients hail from industries like software development, financial institutions, restaurants, medical labs, food and cosmetics, public relations, and manufacturing.
Using Industry Knowledge for Good
Active in local issues and initiatives over the past century, Davis+Gilbert uses its deep knowledge of the advertising industry as a vehicle for good through various pro bono initiatives, including: writing an amicus brief for the; U.S. Supreme Court case, Nike v. Kasky, regarding the right of a corporation to speak on matters of public concern; counseling humanitarian organization C.A.R.E. on trademark protection; and representing the Global Ethics Limited Group on its marketing and distribution efforts to improve access to clean drinking water. The firm also supports its attorneys and professional staff in making a difference by following their own passions, whether in the arts, serving disadvantaged communities, promoting diversity and inclusion, and more, and to this end counts pro bono hours the same as billable hours.
Davis+Gilbert remains to committed to conducting interviews virtually. Beginning January 2022, all attorneys are expected to work in the office at least two business days a week. Mask wearing is optional for vaccinated individuals but vaccinated is required for in-office work.
New York, NY 10019
Phone: (212) 468-4800
Managing Partner: Ronald R. Urbach
Total No. Attorneys (2020):
100 - 150
Firm does not disclose salary information.
Attorney Development & Recruiting Generalist
General Recruiting Email: firstname.lastname@example.org
No. of U.S. Offices: 1
No. of International Offices: 0
New York, NY
Advertising + Marketing
Benefits and Compensation
Corporate + Transactions
Insolvency + Finance
Intellectual Property + Media
Labor + Employment
Litigation + Dispute Resolution
Privacy + Data Security
Private Client Services
*See firm website for complete list of practice areas and industries.