2025 Vault Rankings
- Prestige#48
At a Glance
“People really care about each other, and the work is interesting work for great clients”
“Pay, people, interesting work, and exit opportunities.”
“A caring, each-of-us-and-all-of-us culture.”
“The welcoming and flexible culture, minimal travel, and smart and down-to-earth people.”
“The firm is still growing, so it has lower awareness and name recognition than other firms.”
“It's not the same company that I joined. The new ownership of PA Consulting is very, very different.”
“We are very intense. You need to teach yourself a lot and there is a steep learning curve. People are ready and willing to help along that process but can feel very sink or swim.”
“The narrow range of clients and cases.”
About The Cambridge Group, LLC
Note: The Cambridge Group was acquired by PA Consulting in November 2022.
If the consultants at The Cambridge Group were your Economics 101 professor, you would not have learned supply and demand, but rather demand and supply. The simple belief that demand should be placed before supply is the principle that differentiates TCG from other consulting firms. Since 1975, the firm has helped clients develop and execute strategies that are driven by a superior understanding of profitable demand. TCG applies its demand-led expertise across global industries including consumer goods, financial services, retail, media, and high technology.
The firm focuses on using demand to help clients identify profitable new growth opportunities, optimize portfolios of products or services, unearth breakthrough innovation, reinvent categories, enhance brand equity, and optimize pricing. Some of the world's most successful brands have benefitted from TCG's recommendations including Allstate, Anheuser Busch, CBS, Facebook, Hershey and Best Buy. And these clients keep coming back for more, as 85 percent of the firm’s business comes from repeat clients.
Capital ideas
While “demand strategy” may sound straightforward on paper, translating data and insights into a tangible, practical, and actionable strategy to grow a client's business is a rather difficult task. To do so, TCG relies on its proprietary intellectual capital, designed to create a virtuous cycle of iterative learning and growth for its clients. The Demand Landscape, Shopper Landscape, and Palates Maps help identify and quantify emerging and latent demand in the marketplace. The firm also helped to pioneer the Jobs-to-be-Done innovation approach, outlined in a book written by Clay Christensen and a former TCG partner. This approach helps clients unearth latent demand and address consumer problems to solve with breakthrough innovation.
10 S. Wacker Drive
Suite 3550
Chicago, IL 60606-5058
Phone: (312) 425-3600
Employer Type: Private
Managing Partner: Jim Eckels
Managing Partner: Chris Fosdick
2023 Employees (All Locations): 50
Chicago, IL
Growth Strategy