Certification or Licensing
Product analysts receive voluntary certification to enhance their knowledge and skills and demonstrate their professional competency. The Insights Association offers the IPC Analytics, IPC Practitioner, IPC Qualitative, IPC Quantitative, and IPC Specialist certifications for market researchers. Product analysts may also get certified as project management professionals (PMPs), which employers look on favorably because managing projects is part of an analyst's job. The Project Management Institute offers the PMP designation to individuals who meet education and work-experience requirements and pass a four-hour certification exam.
- Brand Strategists
- Chief Customer Officers
- Data Scientists
- Demographers
- Go-to-Market Managers
- Growth Hackers
- Information Brokers
- Internet Marketing and Advertising Consultants
- Market Research Analysts
- Marketing Automation Specialists
- Marketing Consultants
- Mutual Fund Marketing Specialists
- Product Development Directors
- Product Management Directors
- Product Managers
- Public Opinion Researchers
- Sales Development Representatives
- Statisticians
- Telemarketers