Employers
Publicists work for public relations firms that handle publicity for companies, sports teams, and other organizations. Others work directly for companies. Some are self-employed, working directly with clients.
Starting Out
The best way to become a publicist is by gaining experience while you are in college. Many internships are available at this level, and landing one is the best way to get your foot in the door. As an intern, you may be asked to contribute to publications and write and prepare press releases. This will give you a great opportunity not only to learn how to generate all of this material, but also to begin collecting samples of your writing and to develop your clip file. Every interviewer you meet will ask you for your clip file, since it provides proof of your journalistic and public relations writing skills. Established public relations companies may also offer in-house training programs.
- Actors
- Art Directors
- Audio Recording Engineers
- Broadcast Engineers
- Copywriters
- Corporate Community Relations Directors
- Demographers
- Disc Jockeys
- Foreign Correspondents
- Fund-Raisers
- Grant Coordinators and Writers
- Hedge Fund Investor Relations Specialists
- Market Research Analysts
- Marketing Consultants
- Media Planners and Buyers
- Media Relations Specialists
- News Anchors
- Online Reputation Managers
- Political Consultants
- Political Reporters
- Press Secretaries
- Public Opinion Researchers
- Public Relations Managers
- Public Relations Specialists
- Publicity Photographers
- Radio and Television Announcers
- Radio and Television Program Directors
- Radio Producers
- Reporters
- Social Media Influencers
- Social Media Workers
- Sports Broadcasters and Announcers
- Sports Publicists
- Talent Agents and Scouts
- Webmasters
- Writers