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Public Relations

Industry Outlook

In 2018, there were more than 270,000 public relations specialists and 81,200 public relations managers employed in the United States, according to the U.S. Department of Labor (DOL). Employment of public relations managers and specialists is expected to grow about as fast as or faster than the average for all other industries in the coming years—by 6 to 8 percent through 2028—with about 24,000 more PR management and specialist jobs being added to the industry by then. The DOL predicts the job growth will be due to the growing number of organizations that are placing more importance on community outreach and consumer relations as a way to enhance and maintain their reputation and visibility.

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