Employers
There are about 389,100 marketing managers and 903,400 market research analysts and marketing specialists working in the United States. Marketing specialists work for mutual fund companies and for firms that provide marketing services to these companies. Some marketing specialists are self-employed. Opportunities are available throughout the United States, but are best in large cities. In addition, many marketing positions can be found outside the mutual fund industry with businesses of all sizes, government agencies, and nonprofits.
Starting Out
One of the best ways to break into the mutual fund industry is to participate in an internship. Fidelity, Vanguard, USAA Funds, Franklin Templeton, and many other mutual fund companies offer internships, fellowships, co-ops, and other opportunities that will help you learn more about career options, gain experience, and build your network. Even if you can’t land a marketing internship in the mutual fund industry, an internship at a Fortune 500 corporation will look good on your resume and improve your chances of landing a job.
Another good way to learn more about job opportunities is to become active on LinkedIn, where you can create a profile (and get noticed by recruiters), follow mutual fund companies, and build your professional network. Other effective job-search strategies include using employment Web sites, attending career fairs and other networking events, using the resources of your college’s career services office, and contacting companies directly regarding job openings (the Investment Company Institute offers a list of its members at https://www.ici.org/members). The American Marketing Association offers a wealth of general career advice on becoming a marketing professional at its Web site, https://www.ama.org/career-resources.
- Brand Ambassadors
- Chief Customer Officers
- Copywriters
- Data Scientists
- Demographers
- Digital Designers
- Digital Marketing Workers
- Directors of Corporate Sponsorship
- Financial Quantitative Analysts
- Graphic Designers
- Green Marketers
- Growth Hackers
- Hedge Fund Investor Relations Specialists
- Information Brokers
- Internet Marketing and Advertising Consultants
- Market Research Analysts
- Marketing Consultants
- Marketing Managers
- Media Relations Specialists
- Mutual Fund Accountants and Auditors
- Mutual Fund Analysts
- Mutual Fund Compliance Professionals
- Mutual Fund Financial Managers
- Mutual Fund Lawyers
- Mutual Fund Portfolio Managers
- Mutual Fund Risk Managers
- Mutual Fund Wholesalers
- Online Gambling Specialists
- Online Reputation Managers
- Product Analysts
- Product Development Directors
- Product Management Directors
- Public Opinion Researchers
- Sales Development Representatives
- Social Media Influencers
- Social Media Workers
- Statisticians
- Telemarketers
- User Experience Designers