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Green Marketers

Employment Prospects

Employers

There are approximately 22,200 advertising and promotions managers and 389,100 marketing managers employed in the United States. About 36 percent of advertising and promotions managers work for advertising, public relations, and related services, and 25 percent of marketing managers work for professional, scientific, and technical services firms. Green marketers may work for advertising and marketing agencies with clients who have green products and services. They may be employed directly by the companies, working in-house on marketing and advertising campaigns for the companies' green products or services.

Starting Out

Green marketers gain valuable experience through internships in marketing and advertising companies while they are in college. Some receive job offers upon graduation. They also get their start through entry-level positions. Ask your school's career services office for help with the job search. Also search the career sections of companies' Web sites to find job and internship listings that may interest you. Professional associations also offer career-support resources and job referrals. For example, visit the American Marketing Association's Job Board (https://jobs.ama.org) to search for jobs by title and state.

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