Digital Advertising Workers

Salaries for digital advertising workers vary depending on the job. Digital advertising specialists employed in the U.S. in August 2024 earned an average base salary of $74,513, according to PayScale.com. Salaries ranged from $69,442 or less to $80,144 or more.

Median annual earnings for advertising sales agents were $61,270 in May 2023, according to the U.S. Department of Labor (DOL). The lowest paid 10 percent of advertising sales agents earned less than $31,200, while the highest paid advertising sales agents earned more than $133,150. Fifty percent of advertising sales agents earned between $43,740 and $90,930.

The median annual earnings for advertising and promotions managers were $131,870 in May 2023, according to the DOL. The lowest paid 10 percent earned $63,580 or less, while the highest paid 10 percent earned $188,530 or more.

Benefits typically include vacation and sick leave, health and life insurance, and a retirement plan. Freelance workers must provide their own benefits.