Mutual Fund Wholesalers

Wholesalers need to have at least two to five years of experience in finance, marketing, banking, or sales.

Successful wholesalers must have excellent communication, interpersonal, and presentation skills; a friendly and outgoing personality; and the ability to aggressively prospect and build new relationships. During sales presentations and one-on-one meetings with financial advisors, they need a combination of strong sales and communication skills and deep knowledge of investment products in order to be able to differentiate their fund from the hundreds of others that are on the market. Other important traits include the ability to work in a team environment, but also independently, when necessary; an energetic and highly-motivated personality; and a polished and professional demeanor. Finally, wholesalers must be proficient in the use of Microsoft PowerPoint, Excel, and Word; enterprise collaboration software such as IntraLinks and Qumu; and customer relationship management software such as Microsoft Dynamics.