Earnings
Sports publicists can earn anywhere from $20,000 to more than $250,000 per year. People just starting out might make less, while those with proven track records command higher salaries. Publicists who work for individual athletes can earn more money.
According to the U.S. Department of Labor, in May 2019 public relations specialists overall had median annual earnings of $61,150. The lowest paid 10 percent earned less than $34,590 and the highest paid 10 percent earned $115,430 or more.
Depending on their employers, most sports publicists enjoy a full complement of benefits, including vacation and sick time as well as holidays and medical and dental insurance. Self-employed workers must provide their own benefits.
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