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Sports Publicists

Experience, Skills, and Personality Traits

Any experience one can obtain in the field of sports public relations (internships, volunteer opportunities, a part-time job, etc.) will be useful for aspiring publicists. 

Successful sports publicists are outgoing and able to get along with many different types of people. Participate in sports or be a team manager in high school or college so that you become familiar with the lifestyle of an athlete and you can relate to it. Strong organizational skills and the ability to work well under stress are also required, particularly when dealing with big-name clients.