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Sports Publicists

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An informational interview with a publicist is a great way to learn more about this type of work and have your questions answered directly. Volunteer to handle various public relations-type duties for a school team or local sports teams or clubs. Run for student council or another leadership position at school to gain experience with public speaking and management. Read publications such as Sports Illustrated (https://www.si.com) and Sports Business Journal (https://www.sportsbusinessdaily.com/Journal.aspx), and attend sporting events to stay current on sports knowledge. It is also a good idea to volunteer to assist your school's athletic department (in high school or college); you may be able to have a hand in developing a team's media guide or programs. Cover sports for your college newspaper so that you will have some clips to show employers.