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Sports Publicists

Unions and Associations

Sports publicists do not typically belong to unions. The Public Relations Society of America (PRSA) is the major membership organization for publicists. Membership benefits include the opportunity to view free webinars, discounts on PRSA conferences and events, networking opportunities, and access to discussion boards and member directories. The society also has an Entertainment and Sports section for its members. Other membership organizations for publicists include the International Association of Business Communicators and College Sports Information Directors of America.