Digital Marketing Workers

Talk with a digital marketing worker about his or her career. Ask your school counselor to help arrange an interview. Suggested interview questions include: What made you want to enter this career? What do you like most and least about your job? How did you train for this field? What advice would you give to young people about preparing for the field and being successful on the job? How will advances in technology change the field? Perhaps you could also job shadow digital marketing workers.

Obtain experience in advertising and marketing by working on your school newspaper, radio or television station, or yearbook or by finding a part-time or summer job at a marketing firm (especially one that specializes in digital marketing).

Listen to podcasts (https://www.ana.net/podcasts) about marketing to learn more about the field.

Participate in summer exploration programs in marketing and other fields that are offered by colleges and universities.

Join student business organizations—such as Junior Achievement (JA) (https://jausa.ja.org), DECA (www.deca.org), Future Business Leaders of America (https://www.fbla.org), and Business Professionals of America (http://bpa.org) to learn more about the business world. Some of these organizations offer competitions for students. For example, DECA offers Marketing Communications, Principles of Marketing Marketing Management Team Decision Making Event, and other marketing competitions.