Skip to Main Content

Media Relations Specialists

Advancement Prospects

Entry-level public relations specialists might assemble media clippings or create media lists for different clients. As they gain experience, they may be assigned to write news releases, conduct a poll or survey, or write speeches for company officials.

As prospective media relations specialists become more experienced and knowledgeable about the organization they represent, they may be called on to help seasoned media relations specialists pitch news releases, place articles with the media, and plan media events.

Seasoned media relations specialists can move into managerial positions where they take an active role in shaping media strategies and positioning the organization they represent.

Related Professions