Employers
Online reputation managers are employed by companies of all sizes—from mom-and-pop computer experts to large OR companies such as Reputation.com. They also work for public relations firms, search engine optimization firms, image consultants, law firms, and major corporations. Others have their own businesses and work directly for celebrities, CEOs, politicians, and regular people who are worried about how their online profile will affect their chances of being admitted to college or hired for a job.
In 2020, BusinessNewsDaily.com named WebiMax, Gadook, and Podium as the best online reputation management firms in terms of transparency, cost, focus on reputation management, customer service, and other criteria:
Starting Out
Completing an internship at a public relations firm that specializes in reputation management or an online reputation firm is a good way to obtain experience, make industry contacts, and learn about career paths. Some large firms offer information on careers and job listings at their Web sites. Use the resources of your college’s career service office to find job leads and improve your resume and interviewing skills. Volunteer with local chapters of professional associations such as the PRSA and SEMPO to make industry contacts and learn about job leads. Visit https://www.prsa.org/career/career-resources for information about launching a career in public relations.
- Art Directors
- Bloggers
- Brand Ambassadors
- Chief Information Officers
- Computer and Video Game Designers
- Computer Programmers
- Computer Systems Programmer/Analysts
- Computer Trainers
- Copywriters
- Corporate Community Relations Directors
- Demographers
- Digital Advertising Workers
- Digital Designers
- Digital Marketing Workers
- Directors of Corporate Sponsorship
- Fund-Raisers
- Grant Coordinators and Writers
- Graphic Designers
- Graphics Programmers
- Green Marketers
- Growth Hackers
- Hedge Fund Investor Relations Specialists
- Internet Consultants
- Internet Developers
- Internet Executives
- Internet Marketing and Advertising Consultants
- Internet Quality Assurance Specialists
- Internet Security Specialists
- Internet Store Managers and Entrepreneurs
- Internet Transaction Specialists
- Market Research Analysts
- Marketing Consultants
- Marketing Managers
- Media Planners and Buyers
- Media Relations Specialists
- Mobile Software Developers
- Online Gambling Specialists
- Online Journalists
- Online Producers
- Personal Privacy Advisors
- Political Consultants
- Press Secretaries
- Public Opinion Researchers
- Public Relations Managers
- Public Relations Specialists
- Publicists
- Publicity Photographers
- Sales Development Representatives
- Search Engine Optimization Specialists
- Social Media Influencers
- Social Media Workers
- Software Application Developers
- Software Designers
- Software Engineers
- Software Quality Assurance Testers
- Sports Publicists
- Technology Ethicists
- Telemarketers
- User Experience Designers
- Webmasters