Employers
Brand strategists are employed by any company that is developing a new brand or wants to improve an existing one. Others work for nonprofits, government agencies, and individuals. In addition, many strategists are employed by marketing and brand management/strategy firms that provide services to these companies, other organizations, and individuals.
Starting Out
Brand strategists can learn about job openings by attending career fairs, by utilizing the job boards of professional associations (such as the American Marketing Association, https://jobs.ama.org), and applying for jobs at the Web sites of their target employers.
Be sure to create a portfolio of your work (including case studies of brand strategies that you have developed) to stand out during job interviews. Additionally, having a strong presence on LinkedIn will help you to attract the attention of recruiters and hiring managers.
- Accountants
- Brand Ambassadors
- Business Continuity Planners
- Business Development Managers and Directors
- Business Intelligence Analysts
- Business Managers
- Chief Executive Officers
- Chief Financial Officers
- Chief Information Officers
- Chief Revenue Officers
- Chief Strategy Officers
- Chief Sustainability Officers
- Copywriters
- Data Scientists
- Database Specialists
- Decision Scientists
- Digital Designers
- Digital Marketing Workers
- Directors of Corporate Sponsorship
- Document Management Specialists
- Ergonomists
- Financial Analysts
- Financial Consultants
- Financial Quantitative Analysts
- Forensic Accountants and Auditors
- Go-to-Market Managers
- Graphic Designers
- Green Marketers
- Growth Hackers
- Hedge Fund Investor Relations Specialists
- Human Resources Consultants
- Information Technology Consultants
- Information Technology Security Consultants
- Internet Marketing and Advertising Consultants
- Management Analysts and Consultants
- Marketing Automation Specialists
- Marketing Consultants
- Marketing Managers
- Media Relations Specialists
- Mutual Fund Marketing Specialists
- Online Gambling Specialists
- Online Reputation Managers
- Personnel and Labor Relations Specialists
- Product Analysts
- Product Development Directors
- Product Management Directors
- Product Managers
- Public Relations Specialists
- Regulatory Affairs Specialists
- Sales Development Representatives
- Social Media Influencers
- Social Media Workers
- Telemarketers
- User Experience Designers
- Workplace Diversity Experts
