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Brand Strategists

Unions and Associations

Brand strategists do not belong to unions, but they can join or otherwise utilize the resources of professional associations. For example, the American Marketing Association offers membership, student chapters at colleges, classes and webinars, certification, a job board, publications, networking opportunities, information on branding and marketing, and other resources. Other useful organizations include the Association of National Advertisers, eMarketing Association, Internet Marketing Association, and the Social Media Association.

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