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Marketing Managers

Employment Prospects


There are approximately 286,300 marketing managers employed in the United States. About 23 percent work for professional, scientific, and technical services firms. Virtually every business in the United States has some form of marketing position. The larger the company is, the more managerial positions it is likely to have. Another factor is the geographical territory covered by the business. Companies doing business in larger geographical territories are likely to have more marketing manager positions than those with smaller territories. For instance, computer software and hardware companies, which are part of an industry with global reach and where brand awareness is very important, tend to employ many people in marketing and promotions.

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