Representing politicians can be thankless work. Political consultants may have to speak to the press about sensitive, volatile issues and deal directly with the frustrations of journalists unable to get the answers they want. When working for prominent politicians, they may become the subject of personal attacks.
Despite these potential conflicts, the work can be exciting and fast-paced. Political consultants see the results of their efforts in the newspapers and on television, and they have the satisfaction of influencing voters and public opinion. If working on a campaign as a consultant, their hours will be long and stressful. In some cases, they will have to scrap unproductive media ads and start from scratch with only hours to write, produce, and place new commercials. They will also have to be available to their clients around the clock.
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